Key Survey from IFF Research and Competition and Markets Authority (CMA) finds consumers are ‘generally satisfied’ with legal service providers.
A key survey commissioned by the Competition and Markets Authority and undertaken by the IFF has recorded high levels of consumer satisfaction within legal services. The survey, which was published on 7th July 2016, included 750 quantitative telephone interviews and follow-up qualitative depth interviews with individual consumers in England and Wales.
Key research areas included:
- How consumers decided between legal service providers (LSPs)
- Consumer awareness of information on quality and price
- What consumers used to judge quality
- How easy or difficult consumers found it to compare LSPs in terms of quality and cost
- Accuracy of initial fee estimates
83% of respondents were either fairly or very satisfied with the quality of service received. Over 70% of respondents who did not compare providers did so because of previous experience with the service provider or trusted recommendations. Cost and proximity to a work-place or home residence was also an important factor when consumers were choosing a legal service provider.
Read the full report below:
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